Retail Transformation by Design: collaborating to build rural business | University of Minnesota Twin Cities
Professor Hye-Young Kim discusses potential logos with design student Amanda Phillips in front of a laptop computer.

Retail Transformation by Design: collaborating to build rural business

Hye-Young Kim and colleagues have created the Joint Retail Assistance Program, which uses the expertise of University of Minnesota students to help Minnesota merchants address retail challenges.

An evening photo of main street businesses in Sauk Centre, MN

Photo credit: Meyers Photography Studio

People hold drawings of different logo designs
A woman hangs up the sign for Berg’s Country Barn on a wooden wall
Berg’s Country Barn, filled with a crowd of patrons

Meet the researcher

Hye-Young Kim

Hye-Young Kim

Associate Professor, College of Design

https://twin-cities.umn.edu/node/276791
University of Minnesota, Twin Cities
10/02/2018